The Truth About ‘Market Value’—And Why It’s Often a Myth

 The Truth About ‘Market Value’—And Why It’s Often a Myth

In today’s fast-moving housing market, many homeowners are asking the same question: What is my home really worth?

The answer isn’t as simple as checking Rightmove or Zoopla. In fact, Zoopla’s May 2025 House Price Index reveals that the average UK home is now selling for 4.5% below the asking price—equating to a difference of around £16,000.

That’s not just a national trend—it’s happening right here in Great Barr, Sutton Coldfield, and across B43/B72.

 So, What Is Market Value?

Many sellers believe there’s a fixed “market value” for their home. But that’s a myth.

True market value is:

• What a real buyer is willing to pay
• Based on today’s demand, competition, and available options
• Influenced by factors like mortgage rates, buyer sentiment, and supply

According to Zoopla, there are now 13% more homes on the market than this time last year. Buyers have more choice—and more power to negotiate.

 The Overpricing Trap

Some agents still overvalue homes to win instructions. It feels good—until weeks go by with no serious interest. Eventually, the price is dropped and buyers wonder: "What’s wrong with it?"

When you price based on hope, you risk chasing the market.

 Local Reality Check: B43 & B72

We’ve seen properties in our patch sit on the market because they were priced like it was 2022. Meanwhile, competitively priced homes are attracting viewings and offers within days.

With today’s buyers savvier than ever, pricing strategy is everything.

 What Azure Residential Does Differently

We don’t do guesswork or inflated promises. Here’s how we work:

• Use live buyer demand data from the portals
• Analyse sold prices AND what’s not selling
• Price to attract the right buyers in the first 2 weeks

Because the goal isn’t to list your home—it’s to get it sold.

 Ready to Sell Smart in Great Barr or Sutton Coldfield?

If you want honest, data-driven advice on your property’s likely selling price, let’s talk.

 Book your free, no-obligation valuation here: www.azureresidential.com/valuations

Or give us a call on 0121 630 1491.

Sources: Zoopla Price Index - May 2025